![]() Anybody who watches a lot of YouTube will know this only too well. Few though seem to be spending as big as Plarium, the publisher behind Raid: Shadow Legends. ![]() Given the eye-watering amounts generated by mobile games in recent years, it's perhaps no surprise that publishers are willing to spend big in order to attract new players. RELATED: 10 Nintendo Franchises That Would Actually Make Great Mobile Games The game has fairly impressive user scores on both the App Store and the Google Play store, but to many, it is better known for its aggressive marketing tactics. What do they think a sponsorship is? You’d think they’d have someone in a public facing role of Twitter account management able to distinguish sponsorship content from “cooperating” to make tutorials and reviews (whatever that entails).For those who are unaware, Raid: Shadow Legends is a freemium mobile game that's reportedly been downloaded more than 250 million times over the last two years. People asked for a sponsorship, but they mention the tweets “weren’t referring to the marketing campaign.” The odd thing is that the explanation doesn’t really coincide with what was said. Just a simple human mistake… that happened twice… and took six days for anyone to notice. The reply was rather confusing and one-sided, so we would like to shed some light on the situation. Hi, guys! Some of you may have already seen the reply posted here earlier by one of the company's representatives regarding our cooperation with Youtubers.
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